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January 2013

Bringing the Boardroom to the Battlefield

From @StaffRideGuy NEWSLETTER Professional & Management Training (NAICS #61143) is a $12.7 billion market opportunity

March 20, 2013

The Corporate Staff Ride is a part of the Professional and Management Training market (NAICS #61433), an estimated $12.7 billion in 2012 growing annually by 15% over the next three years, almost double the growth of overall corporate training.

One-third of companies now use some form of experiential learning program and that market is a $2.5 billion opportunity, or 20% of the total and growing at a 20% annual rate.

The Professional and Management Training market includes “establishments primarily engaged in offering an array of short duration courses and seminars for management and professional development; programs may be customized or modified to meet the special needs of customers.”

(US Census Bureau, http://www.census.gov/epcd/ec97/def/61143.HTM)

The American Society for Training and Development estimates that U.S. organizations spent $1,182 per learner on employee learning and development in 2011. Of this total direct learning expenditure, 56 percent ($87.5 billion) was spent internally. The remainder was split between tuition reimbursement, which accounted for 14 percent ($21.9 billion), and external services comprising 30 percent ($46.9 billion).

Quick Links

Applied Battlefield Concepts LLC adopts the US Army's Senior Leader Development Program (SLDP) tools for professional and management development and training in non-military organizations. The Corporate Staff Ride is our first product.
The Corporate Staff Ride is flexible in design and can be developed internally to address the specific leadership development and team-building issues of any organization. The cost of a developing and implementing a customized APPLIED BATTLEFIELD CONCEPTS LLC Corporate Staff Ride is $25,000-$50,000 plus expenses.
An intensive, experiential learning-based, leadership exercise conducted on the site of the "bloodiest day" in American history. The battle ended all hope of foreign intervention and was a major strategic Union victory, but the decisions, indecision, blunders, and perfectly calculated risks are a rich source for studying leadership in action at the pinnacle.
Structured around the Saratoga Campaign, 1777, this staff ride explores the most decisive strategic encounter of the Revolution, pitting the vainglorious, but diversely talented British General "Gentleman Johnny" Burgoyne against the flagrantly ambitious and resentful Northern Continental Army commander, Gen. Horatio Gates. Minutes from Albany in an almost untouched condition amid beautiful surrounding (and manifold attractions).